Every year since 1999 Pantone chooses a colour for the year, a representation of the zeitgeist – from how we’re feeling to what we’re wearing, how we’re styling our homes and even our eyebrows. Last year’s was the darker shade of beige “mocha mousse”, the year before that was the soft, warm “peach fuzz”. This year’s pick is even more baffling. It’s “cloud dancer”, a “billowy, balanced white”, according to Pantone. Laurie Pressman, vice-president of Pantone Color Institute, said it is “a key structural color … allowing all colors to shine”.
Sam Busa